I’m confused

July 8th, 2008

I’ll never understand the dynamics of the music industry. More particularly why one artist or band or album will get a massive push, and another won’t. I’m sure it’s to do with labels and promoters and what not, but I have trouble getting my head around it.

Case in point – Fleet Foxes. I like the band. I’ve heard enough to know that. I’m not quite as mad-keen on them as the boy is, but I like the harmonies and the music almost seems from another time. But who out there in the great, wide indie universe decided that this band should be plug plug plugged? Or, decided somewhere along the line that this music stood out more then, say, Visiter by The Dodos? I’ve heard a Dodos track played on Triple J, but it’s getting no where near the plug that Fleet Foxes is. Also, you’ll find that Fleet Foxes album in any store anywhere (Windsor Sounds even has it).

The kicker for me came while I was driving home tonight from work and heard the Fleet Foxes album reviewed on ABC 702 – wait, what? The ABC listening audience is now getting the plug? Wowow.

Who decides? I don’t think it starts with Pitchfork anymore. Or music bloggers in general. Or does it? Maybe it’s just that this is one of the only massively blogged-about albums (which it is) that has been commercial sounding enough to get this sort of push. But I don’t get why something like The Dodos wouldn’t get that push – their music is JUST as pretty, and lyrically it’s very good, and I think the percussion sounds unlike anything I’ve ever heard before.

But then maybe that’s it.

I don’t really know. All I know is that some of the bands I love will never, ever get the push that Fleet Foxes are currently enjoying over here. And while on one hand I’m a little relieved about that, on the other hand it’s kind of annoying. Momentum seems to be everything, and I wonder, if you’re a member of a fledgling band such as Dead Letter Chorus (who are SO GOOD), and you’re preparing to release your first full length album, do you lay in bed at night wondering how to find that momentum. How to find that first push, from that mysterious place, that will push you into the limelight and will make you that thing that every person must listen to and every radio station must play.

I was going to write much more tonight. About house hunting, about immune systems vs stress, and about plays about child murders that infiltrate your brain until you can think of nothing else. But then I spoke on the phone to my dad and emailed the boy and did some washing, and now it’s nearly 11.

God damn it.


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